Each day I see more topics with titles similar to Web 2.0 Template or Business Theme (Web 2.0). Some people wonder (and probably more often argue): how can a design be Web 2.0?

Web 2.0 design exists, in my opinion. The term Web 2.0 is often used to describe a trend on the Internet. Key ideas such as user interaction are associated with this trend. I also think that design should be associated with this trend.

Designs for websites that use Web 2.0 ideas all share a few common qualities.

Twitter's design shows all of the necessary information without any extra decoration.

Web 2.0 designs are simple. Take Twitter for an example. Twitter’s design is very clean and simple. This allows users to quickly pick up information, which in this case is the status updates of their friends. Users should be able to scan a website and immediately identify the information that they want. When designs get confusing, and overdone, this ease of use factor is eliminated. Designs can be beautiful and simple. Many web designers have proved that.

Twitter has a simple, clean, (and affective!) design.

Everything that is on a website should have a purpose. You don’t need excess decoration to have a good design. Take Twitter  for an example – the design is clean without anything unnecessary. Most web 2.0 designs share this common trait.

Web 2.0 designs are bold and powerful. Again, let’s look at Twitter. Twitter’s name is in big bold letters at the top of every page. There is no confusion about what the website is named, as the title is clear and noticeable. Twitter uses bright colors that clearly divide the page. It is easy to differentiate the list of updates from the side bar. Websites must be easy to view, and gain information from, or they will not be used often.

You should consider applying these aspects (these are just a few, there are many more) to your current website. The feel that is created by a Web 2.0 design is unique and intriguing to users. Web 2.0 design isn’t for all websites. If you have a website that is serious, such as for a business, you wouldn’t want to have the same look as a website like Twitter.

Tags: Web 2.0, Web 2.0 Design, Web Development